The growing automotive industry, increasing need for driver assistance systems (DASs), and high adoption of advanced infotainment system technology to enhance in-vehicle experience are the primary factors driving the growth of the global automotive infotainment market during the forecast period, 2021-2027. Furthermore, the rising focus on driver comfort and safety and the implementation of navigation and vehicle control units in automotive vehicles to eliminate the risk of accidents has increased the installation of automotive infotainment systems among automotive vehicles, which is expected to have a significant impact on the growth of the automotive infotainment market globally.
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Product Type Overview in the Global Automotive Infotainment Market
Based on the Product Type, the global Automotive Infotainment market is segmented into Audio Unit, Navigation Unit, Display Unit, Communication Unit, Display Unit, and Heads-Up Display. The communication unit and heads-up display segment are estimated to have the highest share in the global automotive infotainment market during the forecast period. The high demand for advanced communications systems based on 4G/5G network, growing need for various advanced features such as hands-free calling, 3D navigation, media streaming, and satellite radio are the primary factors driving the demand of the global automotive infotainment market during the forecast period. Furthermore, the wide availability of advanced infotainment in an economic and mid-range passenger car will boost the growth of the automotive infotainment market globally.
Vehicle Type Overview in the Global Automotive Infotainment Market
The global automotive infotainment market is categorized into Passenger cars, Light Commercial cars (LCV), and High Commercial cars (HCV). The passenger car segment is estimated to break down the global automotive infotainment market in 2020 and is expected to continue in 2021-2027. The growth is attributable to the increasing production and sales of luxury and affordable passenger cars across the globe. The key automotive manufacturers are investing in the pre-installation of technologically advanced infotainment systems to enhance the overall driving experience. Furthermore, the growing perforation of smartphones and tablets connectivity with infotainment systems will provide lucrative growth in the global automotive infotainment market.
Regional Overview in the Global Automotive Infotainment Market
The global Automotive Infotainment market is segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa. The Asia Pacific region is expected to have the largest share in the global Automotive Infotainment market in the coming years. Factors such as the emerging economies, growing demand for passenger cars, significant investments in advancing technology, and the availability of a broad range of innovative infotainment products will boost the market. Furthermore, China and India have a significant share of the Asia-Pacific automotive industry due to their highest vehicle sales and anticipated positive vehicle sales during the forecast period.
Global Automotive Infotainment Market: Competitive Landscape
Companies include Mitsubishi Electric Corporation, Robert Bosch, Panasonic Corporation, JVC KENWOOD CORPORATION, Pioneer Corporation, Visteon Corporation, Alpine Electronics, Clarion Co., Ltd., Denso Corporation, Continental AG, DELPHI AUTOMOTIVE PLC, Harman International, Samsung Electronics Pvt Ltd., Qualcomm Technologies, Inc. and Aptiv PLC are the key players in the Automotive Infotainment market.
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